Posts Tagged ‘Lead Generation’

Why To Re-Spin An Article For Low Cost Lead Generation

Article marketing is one of the most important aspects of building a successful business online today. This is very important in order to obtain low cost lead generation and free traffic. There are hundreds of article directories out there as well as the increased need to get your message to as many of these article directories as possible just to remain competitive with other highly successful business owners. Luckily, there are article submission tools out there that allow you to not only submit your articles to multiple sites virtually within minutes of each other, but that allow the same article to be re-spun to avoid duplicate content penalties from the search engines. This is crucial considering the fact that all sales and marketing is a numbers game.

The more contacts you make, the better the odds you will be successful .Low cost lead creation is seriously in your favor considering article submission tools place content to hundreds of articles daily. Each article submission tool is a little different of course but the basic concept is the same.

First you will want to write your article to approximately 500 words as this is an average where you can say what you need to say without the article being too short. Once you have a good article and it is grammar and spell-checked as well as read aloud for clarity, then it is time to take each sentence and find a way to rewrite it so that the meaning is the same as the original sentence yet worded differently. Next, the sentences should have the option to click on the words you want to have a replacement or substitute word for and a window or field to choose similar words within the thesaurus.

Keeping the key words such as free traffic and low cost lead generation the same for search engine optimization is key. I recommend several alternative selections to the words in your article that are as similar as possible in meaning. This takes a little bit of work but will make the re-spun version sound just as natural if not better than the original.

Once this is done, there should be an option to re-spin the article so that you can see the different variation of the article with the word count as well. The final step is to save the article and submit it to the article directories. Some article directories will allow you to submit all of the articles to multiple sites right after the other and some will make you submit articles individually for the ones that could not be done automatically.

Either way, this is maybe a half day to a day worth of work to be able to position yourself to several hundred sites which helps you get the low cost lead generation and traffic you are looking for. The individual article revisions will be recognized as unique content which in turn increases your page ranking within the search engines. I suggest researching different article submission software to find the right one for your business; it will pay huge dividends!

Have fun in your journey!

Lee Reffel is an Expert Internet Network Marketing Mentor specializing in Low cost lead generation and free traffic. He and his partner have an exceptional free educational program that will be helpful to the searcher of Low cost lead generation methods and assist them in creating an abundance of mlm leads for business growth.

Why Direct Response Advertising Will Never Die

If you have not listed your phone number with the do not call registry, I can almost guarantee that you get at least one call per week, usually during the dinner hour, telling you about some once-in-a-lifetime opportunity that you simply cannot afford to miss. There will probably be a recorded message asking you to press one on your telephone keypad to speak to a sales associate and arrange shipment of some new product or service. It will normally end with the leading direct response advertising tag line, “Don’t miss this opportunity!”

This is a very popular type of direct response advertising. There are many more ways to respond to direct response advertising, including a business reply card or a coupon to cut out return by mail. You are also likely to be familiar with telephone advertising that ends with a request to you to call a press one to place your order. With the growth and expansion of the Internet, you might have been asked to click on a link or an image.

By definition, direct response advertising refers to a method of advertising or promoting a product or service in which you, the targeted customer, are asked to respond directly to the marketer. The best explanation is probably an example.

You receive a letter in the mail that announces the publication of a definitive new book on a popular subject. After describing the book, providing a brief author or editor biography, and adding a few endorsements of the book from people you are likely to respect, the letter concludes, “available September 1 from your favorite online or local bookseller.” This is not direct response advertising.

You also receive a letter in the mail announcing the upcoming release of a new film directed by Mike Nichols and boasting an amazing all-star cast. The brochure shows images of a few scenes from the film, provides a complete listing of the cast and concludes, call this 800 number to reserve you advance copy on DVD or Blue-Ray or visit this web site to view the extended trailer and place your order. This is direct response advertising.

The second example includes all four of the basic elements of direct response advertising:

1. The advertising piece or ad makes a clear offer.

2. Enough information about the product to enable you to make a decision about whether you want to take any action.

3. A clear request that you take a specific action.

4. You are given at least two ways to respond.

Direct response advertising is very popular with people in sales and marketing because it is very easy to track, analyze, quantify and fine-tune the advertising. The marketer will know exactly how many people made a purchase. If the marketer has the ability to send slightly different promotional pieces to parts of the audience, it is also possible to determine which messages or formats were most effective.

If you own a small business and want more information about direct response advertising, access five short videos at http://videos.internetleadgenerationacademy.com. Discover techniques like how to get on Google’s first page and making a video without a camera.